The rise of the events live streaming
Whether you realize it or not, you definitely would have witnessed the rise of the transmisiónOfrecer a live broadcast professional requires specialized experience. Get to know the technical stream, a function indispensable to raise the digital presence of your event. live in events industry. From meetings and corporate conferences to musical performances, espectáculozs comedy, sporting events, and just about everything you can imagine, if carried out in vivo, it is likely to be due to a technical streaming.
This new standard has been driven by the rapid evolution of behavior and the expectations of consumers. With the social networks and streaming platforms like Twitch, YouTube Live, and other more deep-rooted in the daily life, audiences now crave the rawness and emotion of the live content.
At the same time, the organizers have adopted streaming as a way of expanding the reach of your events, create new sources of revenue and to offer additional value to the virtual assistants or spectators who could not be present in person.
But to successfully perform a live stream of professional-quality is not as simple as turning on a web camera. It requires careful planning, the right equipment and perhaps the most important: the skilled hands of a technician streaming with experience.
What does a technical streaming?
A technician streaming performs many functions, but its main function is to ensure that the content of audio and video in live capture it hits the streaming platforms without problems.
Some of their main responsibilities include:
- Configuration of systems of video encoding and distribution of transmissions.
- Connecting cameras, audio sources, systems, graphics, and more
- Optimization of the transmission settings to get the best quality and efficiency
- Configuration of recording systems to capture content.
- Monitoring of the quality of the outbound transmission in real-time
- Solve technical problems quickly as they arise.
- Coordination with the production team and the equipment.
- In vivo changes between multiple sources and streams of cameras
To perform these tasks, the technical streaming take advantage of powerful hardware and software in live production as:
- Encoders/decoders, multi video inputs
- Tools of capture and transmission based on RTMP
- Switches transmission and control surfaces production.
- Video monitors, oscilloscopes and waveform generators for test signals.
- PCS and workstations transmission engaged
- Teams of streaming, mobile and backpacks transmission.
Here are some examples of a streaming that we did for the company GSMA in the framework of the MWC 2024.
Importance of the role of technology in streaming
You might ask: "why not let another team member is in charge of the transmission?" While it is possible to have a technician streaming dedicated is crucial for several reasons:
Broad technical knowledge
The technicians of streaming are specialists with extensive experience in the optimization of equipment, to achieve minimal latency, bit rate ideals, handling of aspect ratio/resolution, and other nuances.
To maintain the quality of the relay
His whole approach is to monitor and troubleshoot the status of the transmission to ensure a perfect delivery, and smooth.
Communication with the team
Serve as a liaison between teams that capture the content and the end points of transmission, transmitting critical needs and comments.
Serve different qualities of the relay depending on the destination
The events often require encodings transmission separated to different destinations, such as web players, tvs, social networks, etc ..
During times of high pressure in vivo, having an expert in streaming 100% dedicated to this responsibility is the only way to achieve results with quality of transmission.
Qualities of a technician streaming effective
Like any other set of equipment, there are certain skills and attributes that make someone stand out as a technician transmission:
Technical knowledge
Must have extensive training and practical experience with software/hardware encoding and live streaming protocols.
Problem-solving skills
The ability to troubleshoot and quickly fix problems of quality or connectivity of the transmission as they arise is critical.
Attention to details
Configurations seemingly small as bit rates, codecs, aspect ratios, etc., can make or break a transmission if it is configured incorrectly.
Keep calm under pressure
When things go wrong in vivo, technicians streaming must be witty and wise for the transmission to return to work without problems.
Communication skills
It is imperative to clearly convey the needs and problems to the directors, producers and other members of the team.
Even in scenarios of production of smaller events, these skills enable technicians of transmission to properly configure transmissions with a single camera for simultaneous transmission of multiple destinations, such as social media channels and places digital.
Find a partner streaming experience
For live broadcasts critical, you'll want to work with a company event production proven that has the technical transmission trained in their staff.
A provider of streaming experienced should be able to:
- Assess accurately their needs for live streaming and design the most reliable solution
- Provide transmission equipment and redundant systems of quality for streaming
- Use transmission protocols and methods of delivery insurance
- Ensure a smooth operation in any destination of content or transmission platform
- Provide transportation of live video, and options for satellite broadcast/cell if it is necessary to
- Provide monitoring, reporting and continuous analysis in real-time.
The most important thing is that you should take the time to understand the objectives and budget of your event to recommend packages live streaming is appropriate, not just the most expensive options.
In BCN 360°, our team of experienced technicians in transmission has years of experience providing live broadcasts flawless for corporate events, high-profile, productions, live sports, esports tournaments, music festivals and more in Barcelona and throughout Spain.
If you are looking to improve your next event with a live broadcast professional, our experts in transmission are ready to actually do it without problems. I call today to start planning!
